Posted on October 13th, 2025

 

Some trends fade fast. Others? They come back faster than ever.

 

Emeralds, once tucked away in royal vaults and vintage jewelry boxes, are suddenly everywhere again—and not just in museums.

 

These green stunners have slipped back onto the red carpet, stealing scenes from diamonds and reminding everyone that classic doesn’t mean outdated.

 

Lately, you’ll spot them wrapped around the necks and fingers of the Hollywood crowd, flashing a color that’s rich without trying too hard.

 

There’s history baked into each stone, but they’re not just relics.

 

Celebs know what they’re doing. These gems tell a deeper story, and wearing one isn’t just about sparkle—it’s about signaling taste, confidence, and a nod to something a little more timeless.

 

The Timeless Appeal of Colombian Emeralds

Colombian emeralds have never really gone out of style, but their recent comeback isn't just about aesthetics. It’s about what they represent.

 

Emerald's deep green shade doesn’t just catch the light—it carries centuries of tradition, artistry, and cultural weight.

 

What sets these stones apart isn’t just how they look, but where they come from and how they’ve traveled through time to end up on the world’s biggest stages.

 

Colombia’s most prized emeralds are born in three legendary regions: Muzo, Chivor, and Coscuez. These aren’t just mine. They’re historical landmarks.

 

Long before European colonizers arrived, the indigenous Muisca people were already extracting and valuing these gems. When the Spanish landed, they didn’t just take note—they traded emeralds for gold, spreading their fame across Europe.

 

From there, Colombian emeralds began appearing in royal treasuries, religious artifacts, and ceremonial regalia. Their legacy was locked in early, and it never really faded.

 

What keeps these emeralds top of mind, even now, is a combination of nature and know-how. The clarity nothing short of outstanding, often with fewer inclusions than stones from other parts of the world.

 

This clarity lets that iconic green shine clean through, without looking overly polished or artificial. And the color? It’s not just green—it’s rich, saturated, and instantly recognizable. Jewelers know it. Collectors chase it. Celebrities wear it.

 

But it’s not only about the stone itself. It's also about the hands that bring it to life. Colombian emerald craftsmanship is a skill passed down through generations.

 

These aren’t factory-line pieces—they’re carefully cut, shaped, and polished by artisans who know how to work with the natural character of each gem. That attention to detail gives every emerald a little bit of soul.

 

Today’s fashion icons aren’t drawn to Colombian emeralds just for sparkle. They're leaning into the story. When these stones show up on red carpets or magazine covers, it’s not accidental. They’re making a statement—bold, refined, and rooted in something real. Behind every stone is a story of tradition, trade, and craft. That combination of history and beauty is precisely what gives Colombian emeralds their staying power.

 

So when you see that flash of green on a high-profile wrist or collarbone, it’s not just a trend. It’s a signal. This stone has depth—and it’s not done making history.

 

Spotlight on Celebrity Love: Kendall Jenner and the Bezos Wedding

One event that put Colombian emeralds back on everyone’s radar? Kendall Jenner showed up at the Bezos wedding decked out in them. Her look was anything but subtle.

 

From the vivid green earrings that danced with every step to the necklace that pulled the whole outfit together, she made it clear these gems aren’t just for the red carpet—they’re for owning the moment.

 

That particular appearance didn’t just look good in photos. It shifted the conversation. Suddenly, Colombian emeralds weren’t just heritage stones worn by royalty or tucked away in high-end collections. They were current. Relevant. Part of a fashion-forward statement at one of the most talked-about celebrity events of the year.

 

Kendall’s choice sparked a fresh wave of attention, and the fashion world responded fast. Stylists took note. Designers adjusted mood boards. Jewelers started pulling emerald pieces out of vaults and back into display cases.

 

The buzz didn’t stop with her—it spread across social media and into the style sections of every major outlet, adding a modern edge to a centuries-old gem.

 

It’s not just about visibility, though. Celebrity influence runs deeper than that. When someone with Kendall’s reach wears something bold, it doesn’t stay exclusive. Trends trickle down fast.

 

People start rethinking what elegance looks like, and suddenly, emeralds feel less like an indulgence and more like a smart choice for making a personal statement. They check two boxes that rarely overlap—style and substance.

 

And that substance matters. Colombian emeralds aren’t just beautiful. They carry weight. History. Craft. Wearing one doesn’t just look good—it means something.

 

That added layer of meaning is exactly what today’s buyers are drawn to. People want to invest in pieces that tell a story, not just sparkle under bright lights.

 

Kendall’s moment at the Bezos wedding didn’t invent this trend, but it accelerated it. It reminded people that true style isn’t about following fashion—it’s about choosing pieces that outlast it.

 

The ripple effect is clear: increased demand, more inspired collections, and a growing recognition that Colombian emeralds aren’t going anywhere.

 

For anyone eyeing a piece of fine jewelry, this shift is worth noting. The question isn’t whether emeralds are having a moment. It’s how long it’ll last—and who’s going to wear it best next.

 

Why Colombian Emeralds Became Popular Among Celebrities, Again

Colombian emeralds have long been linked to royalty, but their recent surge among celebrities isn't just about tradition. It's about what they offer today: standout color, rare origin, and a level of craftsmanship that meets the high standards of modern glamour. Under stage lights and camera flashes, their vivid green holds its own against a sea of diamonds, adding a touch of bold elegance without feeling overdone.

 

It’s no surprise that celebrities, who rely on individuality to shape their image, are drawn to something this rare. Colombian emeralds aren’t mass-market. Their origin is limited, their quality tightly controlled, and their availability unpredictable.

 

That kind of exclusivity speaks volumes. For those constantly in the spotlight, wearing something with this kind of character makes a statement: personal, intentional, and impossible to ignore.

 

But the appeal runs deeper than looks. These stones come with legacy, yes, but they also come with skill. Behind each emerald is a long line of craftspeople who know how to work with its unique properties—cutting, setting, and styling it with intention. Top jewelers like Lorraine Schwartz understand that. Her designs have graced countless red carpets, and she often emphasizes how Colombian emeralds can elevate an outfit from polished to unforgettable. For her and others in the industry, these gems are more than decorations—they’re design anchors.

 

Celebrities like Angelina Jolie have used emeralds to reframe red carpet moments, choosing them over safer, more predictable options. Her award show looks are now benchmarks in statement jewelry, and every time one of those emerald pieces hits the spotlight, it sparks renewed attention. These aren't just fashion choices—they're cultural signals that help define what "luxury" looks like now.

 

There’s also an emotional thread running through this trend. For many wearers, emeralds carry more than aesthetic value. They represent lineage, stories, and memories. Choosing one can be deeply personal, even for public figures. When stars wear them, they lend weight to the idea that jewelry should mean something—not just shine.

 

Colombian emeralds have carved out a unique space where style, heritage, and artistry meet. And that’s exactly why they’ve become the gem of choice for those who don’t follow trends—they help set them.

 

Capture The Spotlight Among Today’s Style Icons With Forever Emeralds & Gems

Colombian emeralds aren’t just having a moment—they’re solidifying their place as timeless staples in modern luxury.

 

Worn by style icons and admired across generations, these gems bridge heritage and modernity with quiet confidence. Choosing one isn’t about chasing a trend. It’s about investing in something rare, real, and enduring.

 

At Forever Emeralds & Gems, we offer certified natural Colombian emeralds that reflect this same authenticity. Each stone is carefully sourced, showcasing the vibrant color and clarity that continues to captivate stylists, collectors, and celebrities alike.

 

Our approach is simple. We match high-quality gemstones with personal service, so your experience feels intentional and informed.

 

If you’re curious, ready to start, or just want to talk through a few ideas, we’re here. Contact us at [email protected] or explore our full collection online.

 

We’d be glad to help you discover the piece that fits your story.